Honestly that's the part of this story that stands out to me. Clearly Gawker was in the wrong for posting the sex tape, but the size of the punishment seems massively disproportionate.
It seems fairly common for judges to end up having to reduce the amount that juries award. If you look at responses to news articles about fines against companies, many people immediately compare them against the company's revenues or net worth as a measure of how fair the amounts were. I presume that's how juries see these things as well.