Eat less, exercise more? Easy to say right, but the simple message isn't working obviously. Obesity levels have doubled over the last 40 years. Its not sporadic either, it's affecting the entire population now. Why is this happening?
Eating less and eating the right things is probably much more effective then exercising more (it takes a lot of work to burn up a donut)... But I'm not saying that exercise is not important for other reasons.
people believing there is some mystical cause to their obesity is the problem. People like to blame some magical undiscovered illness when they are just eating too much, eating too many bad foods, not exercising enough or a combination of those. there is no mystery to obesity but I do believe we can do more to educate people on better / healthier lifestyle habits.