> In a micropayment content market, it would be creators selling directly to audience.
It doesn't matter, you'd still need to generate the same level of revenue than the ad-supported business, or even more, to justify the switch.
If you didn't, content creators would just stay in the ad-supported business.
> I'm sure you could have used the same conceit with cable TV to prove that something like YouTube would never work.
That doesn't apply here. We're talking about providing the same content with a different monetization strategy. YT wasn't about the monetization strategy, but about a different type of content.
It doesn't matter, you'd still need to generate the same level of revenue than the ad-supported business, or even more, to justify the switch.
If you didn't, content creators would just stay in the ad-supported business.
> I'm sure you could have used the same conceit with cable TV to prove that something like YouTube would never work.
That doesn't apply here. We're talking about providing the same content with a different monetization strategy. YT wasn't about the monetization strategy, but about a different type of content.