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The best way to prove to yourself, potential investors and to any potential future employees that you have a killer idea, is to get a number of A-level engineers to join full-time with equity-only deals.

Um... given all the advice to never work for equity only, can anyone here actually claim to have pulled this off?

As far as I can tell, this statement is about employees and doesn't cover co-founders.



I think he's talking about "late founders" -- early engineering hires who have enough personal wealth from early exits (or spousal income, savings, etc.) to potentially be founders on their own, who end up joining. In a lot of cases you give them 83b stock too, instead of options.

Most of what he described is just best practice/common wisdom, although well presented -- the A-A, B-C thing especially, perks like monitors, etc.

The "unique" points he raised, which I agree with, are salary/budget transparency within the organization, not trying to pay engineers as little as possible (but instead having fair compensation ranges without negotiation required), and minimizing commutes.




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