Interesting that no one mentions that Google also runs the backend flight/hotel search used by most trip planning sites. They bought it (ITA) over a decade ago.
So all these providers already lost this power years ago and are just providing a fancy UX over Google's backend travel search service. Now Google is merging the two search engines and cutting out the middleman.
So all these providers already lost this power years ago and are just providing a fancy UX over Google's backend travel search service. Now Google is merging the two search engines and cutting out the middleman.