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About 12 or so years ago I created a competitor to eBay in Australia with a few friends. TradeCity. We had a slick clean UX, no stupid bid sniping, $1 listing fee only if you make a sale.

In 1 week of launching we got around 5000 registered users, 1000s of items listed, and steady flow of traffic.

Made the mistake of using a VPS provider in Australia, a week after launch… bam servers died.

Went to restore the backup only to find out the “backups included” from the hosting provider was not “backups included unless you tick a hidden box”.

They claimed that they paid $1000s to a data recovery company to restore the VM images but I doubt it.

Will never trust someone else to do what I should have been doing on day one.



That's a big lesson to learn about backups.




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