Having style is knowing when confetti is "Voice" versus "Clutter."
Great small companies have more room to have Voice. It is very hard for large companies to have it. Or the larger they get, the more they worry about offending someone. Tumbler can have Voice. So can Tech Crunch. Hard for Wal-mart to have Voice.
Great small companies have more room to have Voice. It is very hard for large companies to have it. Or the larger they get, the more they worry about offending someone. Tumbler can have Voice. So can Tech Crunch. Hard for Wal-mart to have Voice.