The name Meta dilutes the brand significantly. I bet if you ask people what Meta... | Hacker News

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		_qzu4 on April 4, 2022 \| parent \| context \| favorite \| on: Meta quickly detects silent data corruptions at sc... The name Meta dilutes the brand significantly. I bet if you ask people what Meta is, most people outside tech can't tell. But if you ask what Facebook is, 100% of them can. They took a really good brand name and trashed it to the point they needed to rebrand.

darawk on April 4, 2022 | [–]

I thought that was the point, though. The brand Facebook is well known, but had developed negative associations. So they wanted to start fresh.

_qzu4 on April 4, 2022 | | [–]

Two sides of the same coin.

jacobr1 on April 4, 2022 | [–]

But they are still keeping the name Facebook for that specific consumer product.

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