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Anecdotally, the biggest winners of the first dotcom boom were South Bay used furniture dealers who could sell a startup all the furniture they'd need to fit out an office, then buy it back cheaper when the startup folded in eight months, and sell it yet again to the next startup to, uh, start up.


I remember some guy had a dot.com health index based on the number of Ducati Monsters and Herman Millers for sale on Craigslist in San Francisco.


I talked to someone about a business that failed and he said at the end it was sobering to realize how much of their value was in office chairs.


One of my favorite possessions is a Craigslist-sourced Herman Miller Aeron from the 2008 bust. Still my daily chair.


I try to avoid gear fetishism but those chairs are classics for a reason.




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