Think of it as a heuristic tool to analyze and evaluate human behavior when you need it. And if you find it useful, try learning the basics of a few other frameworks and/or theories too: social capital (and social network analysis in general), labeling theory, diffusion of innovation, etc. In particular, technologists (and particularly entrepreneurs) that don't have some sort of exposure to sociotechnical research are missing out on a tremendous resource, imo.
That's quite funny. I love that book! (The first half, at least.) Keith Johnstone lives in my town and I've occasionally crossed paths with him at the local grocery. Anyway, sure, his chapter on status games is brilliant. But not as a guide to living. There are much better guides to living in there than that :)