New job: poor person personal shopper. Someone with a "poor" profile follows you around the store so you can use their quoted prices instead of your own. Or travel agents that only book flights for you using early-2000s flip phones, shielding clients from the iPhone premium price.
I recall an article on personalized pricing that had it reversed - the poor pricing is actually higher, bc it's harder to buy more at bulk rate / shop around / just not buy it (discretionary).
Yes, aka the boots theory or at least similar to it: If you can afford a higher upfront price you have options with a better value over the products lifetime - bulk discounts are just a special case of that.
